Tech Architecture Jobs – Marketing Manager (PayPal Brazil)
Primary Job Responsibilities
The role of the Marketing Manager requires someone with a breadth of skills across marketing and communications, specially an understanding of acquisition and activation (engagement).
Business development and a analytical mind to help PayPal in Brasil to achieve the leadership in the market is key for this position.
Marketing Manager responsibilities include an understanding of PayPal products and customers. How to understand customer needs? What is the best way to drive acquisition? How will PayPal get the customer preference in his first transaction? What is the best checkout experience for PayPal’s integration? What does a consumer expect to get when using PayPal and how does that compare to what we as a company deliver? What is the competitors doing and how PayPal can leverage a unique value proposition to drive brand loyalty at point of sale?
The Marketing Manager needs to understand online trends as well as suggests to where the company should move to best meet consumer needs. It will involve extensive work with the local agency and vendors, as well as an ability to negotiate partnerships.
Ability to collaborate with Senior Team to conduct Market Sizing and Competitive Analysis to develop a strategy to increase market penetration. This role will also require tight coordination with a wide range of PayPal teams in different countries.
Occasional travel to California will be important to successful execution of the responsibilities.
Job Requirements
• Past experience working with CRM or customer acquisition is necessary.
• Ability to manage multiple projects simultaneously and
comfortable working in a fast-paced environment
• Understanding of best practice in web customer experience, customer needs gathering.
• Experience with some or all of the following: web metrics, user research, competitor analysis, internet content management, user segmentation/analysis and SEM/SEO.
• Outstanding project management and execution skills
• Excellent interpersonal and presentation skills
Comprehensive knowledge of MS Office suite of software.
• Experience in an environment where cross-functional collaboration is essential to accomplishing goals and objectives.
• Thrives in an environment of continuous change and complexity – can drive and deliver projects
• “Can do” attitude, team player, fun, energetic personality, works well under pressure
• Ability to build relationships internally and externally, interfacing at all levels.
• Must be eager to learn, contribute and share knowledge – internally and external.
• Familiarity with PayPal and eBay marketplace a must
• Must be fluent in both Portuguese and English.
• Knowledge of mobile marketing is a plus.
Education
Bachelors Degree Required
Job ID: 57096BR
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